The chosen location for the realization of this project is a prestigious space of nearly 500 m2 owned by The Alfid Group and located at 500 Saint-Jacques West at the corner of McGill Street in Old Montreal. The intention to represent the regions of Quebec, particularly those of the First Nation communities, has been transposed into the design through the choice of materials and the layout of the space.
The program includes office space, conference rooms, multimedia and exhibition space. Other flexible spaces, such as the agora-style stepped seating at the ground floor and dome-shaped huddle space offer entrepreneurs and business people varied opportunities for meetings and exchanges.
Local product par excellence, Canadian maple wood illustrates the link with the regions. The design of the agora, or gathering place, evokes the symbolism of the rabaska, a large canoe, through the placement of huge slats forming a screen, and detailed to absorb the hygrometric variations of wood. Wood veneers, favored for their plasticity, were precisely digitally cut to obtain a harmonious continuity in the curvature of the design elements, particularly in the dome of the teepee-style huddle space. This dome offers a technical support for augmented reality.